JAPAN by Japan​


Girl's Trip Soak in Japan's essence, reveal your beautyGirl's Trip Soak in Japan's essence, reveal your beauty

What's Girl's Trip

Take a rewarding trip through Japan where you can soak in its culture and nature to enrich your mind, body, and soul, and in the process reveal your inner and outer beauty. Travel with your female friends or family members and discover what Japan has to offer specially to you ladies.

Through our Out & About segment, learn how partaking in Japan's cultural etiquette and immersing in its spiritual nature can help bring out your inner beauty. Pamper yourself with our Slow & Chill recommendations where we introduce uniquely Japanese elements - from onsen to skincare and food - that will help reveal your outer beauty.

Girl's Trip Soak in Japan's Essence, reveal your​ beauty: Facebook Live!Girl's Trip Soak in Japan's Essence, reveal your​ beauty: Facebook Live!

Missed our Girl’s Trip LIVE session?

No worries! Click the link below and enjoy a beautifying trip to Japan! Featuring a virtual tour from the famous Oirase Gorge in Aomori Prefecture and Sakai Minato in Tottori Prefecture, and the award ceremony of the photo contest, plus a special appearance from Hello Kitty herself!

Visit Girl's Trip Live Archive​

Photo Contest

The contest has ended. Thank you for participating.​
Please feel free to look through the contest entries.

14 July - 23 August

Share photos of your best memories of kawaii-ness you discovered when you were in Japan to win flights and rail passes for your next Japan vacation! Also, suggest your kawaii moments to your friend or family member by tagging that special one, and both of you could be heading out for this revitalising journey together.


  • Flights trip prize
  • Dollars prize
  • JR EAST PASS prize
  • Gift Voucher prize

Travel Tips


Northern Tohoku
Northern Tohoku

Northern Tohoku

Be inspired by the beautiful north as you explore attractions in the prefectures of Akita, Aomori, and Iwate. Take a nostalgic trip to the historic castle towns of Hirosaki and Kakunodate in a rented kimono, before immersing yourself in the healing nature of the lush Oirase Gorge. Savour fresh seafood and dishes made with locally-grown apples, and end the trip with a soak in the waters of Hanamaki Onsen said to bear beautifying effects. 

Southern Tohoku
Southern Tohoku

Southern Tohoku

Let the prefectures of Fukushima, Iwate, and Yamagata tempt you with their alluring secrets. Take a trip to capture the breathtaking landscapes of Hiraizumi, Kitakata or Matsushima Bay, and taste delicious fresh produce, from Yamagata's colourful fruits to Sendai's famous beef tongue. After a long day of exploring, rest and soothe your worn body in the hot springs of Tendo Onsen and Higashiyama Onsen.

Get advisory information regarding COVID-19 situation in Japan

Go to Advisory Information website